Relationships that drive results

Relationships drive results, which is why at Pulse Finance, we believe great client service starts with great relationships.  That’s why we make it our mission to be accessible, proactive, and genuinely invested in every client we support.

Good client service is especially important in financial services – at times it can be lacking but recent data backs up how much difference it makes:

• only 39% of UK adults agreed they have confidence in the financial services industry
• only 36% agreed that most financial firms are honest and transparent in how they treat them
• around 1 in 5 found it difficult or were unable to get through to someone.
• More than 40% of UK consumers said that a good customer experience is the reason they stay with their funder – even though 47% thought they might be able to get better deals elsewhere demonstrating that service matters
• The UK financial services consumer duty report from Simon‑Kucher & Partners (2024) surveyed 3,000+ UK customers across financial services: it found that the “level of customer support” is one of the key dimensions that consumers evaluate their providers on”.

Why great client service matters to Pulse Finance

• Trust  – Trust is at the heart of delivering effective and personal service and our clients often depend on us to support their major decisions. If a firm provides poor service, the trust is eroded — and trust is hard to rebuild.
• Positive outcomes – Outcomes are important to our clients, and we take this seriously. Delivering great outcomes is at the heart of what we do as we value happy clients. We know if our clients understand how our funding solutions work, can access the support they need when required and they are treated fairly, there will be good outcomes all round.
• Long lasting beneficial relationships – We know that great service means that we can continue to serve our clients and we both benefit from long mutually benefiting relationships. And if our clients are happy, they may recommend us to other businesses.
• Adding value – Financial Solutions can at times seem commoditised – we know service is what differentiates Pulse from others.  We work hard to add value to our clients business by listening and adapting to their requirements.

Client service at Pulse Finance

From the very beginning, our clients experience a partnership built on open communication and regular personal contact. Our Account Managers are always available — by phone, email, or in person — to discuss how things are going, share insights, and ensure every need is met quickly and personally.

“At the heart of our approach is a genuine commitment to partnership. We believe our clients deserve more than just a service provider — they deserve a team that is consistently present, responsive, and invested in their success. That’s why we prioritise open communication and regular, personal contact from day one, ensuring we’re always available to listen, advise, and act quickly on their needs.”   Toni Dare, MD, Pulse Finance

 But we don’t stop there. Our Senior Managers also take time to check in directly with clients, making personal calls to gather feedback and ensure our service continually exceeds expectations. This hands-on approach is what makes us stand out — it’s our USP and something our clients tell us they truly value.

 “Our previous funder just didn’t understand our business or the pressures we face…When times got tough, they weren’t there to help.  Pulse are different.  They really take the time to understand what we’re trying to achieve and how they can help. They work with you to solve a problem if one comes up. It’s not just about finance — it’s about support.”  Carl Webb, MCon Construction

Partnership That Delivers Performance

Our relationship-first approach naturally delivers results. When communication is open and trust is strong, everything works better — including cashflow.  That’s why our clients benefit from an industry-leading debt turn of just 41 days, compared to the industry average of 49.

Behind that achievement is our exceptional Credit Control Team, who manage collections with professionalism and care. Acting as an extension of our clients’ businesses, they ensure invoices are paid promptly while protecting valuable customer relationships.

Our teams

Our dedicated Account Managers are here to keep communication personal, consistent, and proactive — ensuring our clients always have the right support, when they need it.

Our leadership team takes pride in staying connected with every client, ensuring our standards of service and communication remain the best in the industry. Our Senior Leaders, are also available to our clients.

Our Promise

At Pulse Finance we do more than provide invoice finance – we build relationships that help businesses thrive. We are always available and on hand to discuss any challenges our clients may have – they just have to give us a call.

FAST.TRANSPARENT.FAIR

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